At KidsCast we are rather fond of eloquence in our messages, particularly in our blog posts. The entire quote from our title to this blog is, ‘Do not ask what the Internet can do, but what you can do for the Internet.’
In the English language, this is known as ‘chiasmus.’ There you go, every day is a school day isn’t it? But then even if you didn’t know that you will be familiar with how chiasmus has been used to great effect as far back as Socrates who said, ‘Eat to live, not live to Eat.’ Coming forward a few hundred years The Three Musketeer’s battle cry was ‘All for one and one for all!’ Chiasmus is a mirror image statement which reverses a positive into a negative or vice versa.
Chiasmus, however, is the natural domain of politics where a succession of people have run on quotes like: ‘In the end, the true test is not the speeches a president delivers, it’s whether the president delivers on the speeches.’ (Hilary Clinton). John F Kennedy loved a good chiasmus. ‘Ask not what your country can do for you, but what you can do for your country,’ and yes we did paraphrase that famous quote to garner your attention. Even though it was Kennedys’ father who stated ‘When the going gets tough, the tough get going…’ later plagiarised by Billy Ocean.
Our point in the context of our headline is a simple message at heart. What you can do (as a parent) is to download the KidsCast App which is possibly the safest Entertainment platform on the Internet right now with curated content across the whole spectrum of digital entertainment and all one special place.
So to paraphrase JFK once more, let us never fear what is on the KidsCast App but let us fear what isn’t.
With 7 days free, no contract and no in-app advertising ever what’s not to love.